Qualitative Marketing Researchers Benefit from Civicom® Text Analytics Tools

Qualitative Marketing Researchers Benefit from Civicom® Text Analytics Tools

Qualitative Marketing Researchers Benefit from Civicom® Text Analytics Tools Greenwich, CT USA, January 25, 2013   Marketing Research Services global provider Civicom® has introduced Text Analytics to its marketing research clients in response to their requests for tools to simplify the analysis of large amounts of qualitative data generated from individual depth interviews (IDIs), focus…