What We Arranged
There was no need to adjust the video and audio preferences as the CCam focus HD 360° camera’s built-in features automatically captured each person’s actions, making CCam focus perfect for focus groups.
A CCam focus kit was readily available in the research facility, so we wasted no time in testing the best possible seating layout for the client. The facility’s in-depth knowledge of CCam focus’ technology enabled them to help the client decide on which record and streaming option solution would be the most effective. By offering the CCam focus best-in-class technology, the facility set themselves apart and kept the clients engaged with coming back to their facility.
Not being able to attend the research in person poses a problem for some researchers. With CCam focus’ HD 360° streaming solution with active viewer, the researchers did not miss a single detail during the focus groups. They were able to benefit significantly from the CCam focus capacity to be a fully integrated solution for recording, streaming, analyzing, and organizing vast quantities of multimedia data.
A Seat at the Table
CCam focus uses an advanced video streaming solution utilizing a 360° video camera with omnidirectional microphones that capture every detail of the research sessions. The remote observers were able to get an up-close and personal view while the respondents spoke as they evaluated the products that were laid out to them. Being unable to attend the research in person due to the strict social distancing guidelines, remote viewers were still able to get the best seat in the house!