The Challenge How did we help our client evaluate the effectiveness of a newly mobilized website plus iOS and Android versions of their new mobile app by watching potential customers use them in real time? The Solution A retailer of diamond engagement rings launched their new website which was now optimized for mobile viewing. At…
The Challenge A marketing researcher was looking to field a study involving multiple research activities to better understand shopping behaviors of millennials and the locations they prefer to purchase from. The researcher needed the best and most convenient approach to field this research within a three-week time frame as well as to find the right…
The Challenge How did a supermarket chain in the U.S. check usage triggers for their online grocery delivery service, review how people were using the service (both online and mobile) and gauge overall customer satisfaction with the current version? The Solution Using Civicom Chatterbox®, respondents were able to create a journal of their grocery delivery…
