Apr 26, 2016
CiviCom MRS

Civicom Sponsors PMRG Healthcare Marketing Researchers Connect 2016

The Convergence of Art and Science in Marketing Research

Civicom Marketing Research Services will be supporting healthcare marketing research professionals as a sponsor of the Pharmaceutical Marketing Research Group (PMRG) 2016 Connect in Maryland, May 1-3, 2016.

Civicom aims to strengthen its engagement in the healthcare market research industry through this partnership with PMRG, the leading healthcare marketing research professional association. PMRG serves global client researchers and service providers who work in the healthcare space. In this year’s conference themed “The Convergence of Art & Science of Marketing Research,” attendees aim to gain a better understanding of the changes in the healthcare landscape and the impact of those changes on engaging with relevant business issues.

Civicom Marketing Research Services actively participates in supporting healthcare marketing research. Civicom Marketing Research Services engages in a continuous effort to develop and optimize services that can be leveraged spanning all settings of healthcare market research, in addition to serving other industries.

Civicom's sponsorship of PMRG 2016 Connect furthers the company's aim of providing innovative solutions for marketing research practitioners in the healthcare space.

Civicom aims to fully utilize takeaways from the carefully curated presentations and workshops in this year’s PMRG Connect to support healthcare professionals when through leveraging its suite of web-enabled methods and solutions best suited to the industry. These include technologies to assist researchers in interviewing doctors and patients globally though audio and web technology, plus engaging health industry professionals in asynchronous online bulletin boards, audio diaries, and patient journeys.

About PMRG

PMRG is the premier non-profit association for healthcare marketing research professionals. PMRG’s Healthcare Marketing Researcher’s CONNECT provides a dynamic and collaborative forum for professionals involved in research supporting the marketing of pharmaceuticals, biotechnology, diagnostics, medical devices, and related products.

About Civicom Marketing Research

Civicom Marketing Research Services is a global innovator in qualitative research tools using the latest technology solutions for marketing research. The company works hand in hand with market research firms, facilitating telephone and web-based IDIs and focus groups that enable projects to have extensive global reach.

Civicom Marketing Research Services offers many options to enhance the research process for marketing research professionals. Civicom is the global leader in facilitating telephone and web-enabled IDIs and Focus Groups using Civicom CyberFacility®. Civicom also offers Civicom Chatterbox®, an asynchronous research platform for online communities and bulletin boards, plus Civicom InSitu® Mobile Research, a qualitative tool for shopper insights, audio diaries and patient journeys. Civicom operates in over 96 countries and offers extensive translation services for marketing researchers, as well as transcription services through TranscriptionWing™, and respondent recruiting through CiviSelect™. All of these services are available in Spanish, as well as English, and multiple other languages.

Civicom Marketing Research chooses to be as dynamic as it is innovative; always listening to and acting on clients’ ideas and requests as they see fit. This kind of relationship has paved the way for the development and rollout of new services.

Source: PRWeb

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