Ups and Downs Measuring Meds in the Moment
Ups and Downs — Measuring Meds
QHow did a researcher for a pharma company and its physician advisors get participants in a drug study to talk about their feelings while taking a supplemental medication for the treatment of depression?
AStudy participants used Civicom InSitu® to record their patient journeys. Throughout their day respondents would dial in using their mobile phones, and record their feelings, according to a set of criteria supplied by the project sponsors. By listening to the audio recordings the researcher and medical team were able to experience the sentiment that went into the feelings expressed. Transcribed recordings, along with the audio links, were posted on the Civicom Chatterbox® online bulletin board where the researchers and project medical team could read, analyze, and delve more into the respondent thoughts. Tell us how we can help you.