Civicom continues its advocacy of bringing the best solutions for market researchers in attendance to The Insight Association’s key event, NEXT 2018. ‘NEXT: Advancing Insight Through Innovation & Research’ is an event spearheaded by the Insights Association, a non-profit advocating for the growth of the market research and analytics industry.
This year’s event promises lessons from “kick ass innovations” and deeper insights from leading brands. Keynote speakers will discuss technology trends predicted to impact insight generation including blockchain technology, machine learning, and effective message crafting that resonates with today’s generation of consumers. Civicom is thrilled to explore learning opportunities alongside market research innovators and hear the best strategies and success stories from global insight perspectives.
Conference attendees are encouraged to visit Civicom at booth 224, where they will be treated to a showcase of Civicom’s suite of telephone and web-enabled market research services as well as their latest video management solution which will aid researchers transform and organize their deliverables from phone and online in-depth interviews and focus groups.
Civicom Marketing Research Services continues to embrace the challenge of innovation by participating in NEXT and developing and showcasing innovative market research solutions for progressive insight discovery.
Launched in 2017, the Insights Association was formed through the merger of two organizations with long, respected histories of servicing the market research and analytics industry: CASRO (founded in 1975) and MRA (founded in 1957). The result is a new, larger and more connected association with a unified, coordinated and higher profile voice, aligned in mission and message, and ultimately more effective at advancing the industry and profession in which we all share an abiding passion.
NEXT is a unique forum for research practitioners eager to discover new ways to engage respondents, secure more meaningful insights, and drive business impact.
Civicom Marketing Research Services offers many options to enhance the research process for marketing research professionals. Civicom is the global leader in facilitating telephone and web-enabled IDIs and Focus Groups using Civicom CyberFacility®. Civicom also offers Civicom Chatterbox®, an asynchronous research platform for online communities and bulletin board studies that operates globally and is available for individual or multi-country studies, plus the Civicom ThoughtLight™ Mobile Insights App, a qualitative mobile tool for collecting richer in-the-moment insights, and offering geolocation plus off line accessibility for places where there is no data connection.
Civicom operates in over 96 countries and offers extensive translation services for marketing researchers, as well as transcription services through TranscriptionWing™, plus respondent recruiting through CiviSelect™. All of these services are available in Spanish, as well as English, and multiple other languages.
Additional services include Civicom FrontRow™ Mobile Ethnography, and See Me Navigate™ for assessing mobile usability, enabling researchers to view a respondent’s mobile device remotely through online technology to conduct mobile app and mobile web usability research while the respondent engages with their mobile device.
Civicom is known among its clients for dedication to service quality and for the company’s motto “Your Project Success Is Our Number One Priority.”
Civicom Marketing Research chooses to be as dynamic as it is innovative; always listening to and acting on clients’ ideas and requests as they see fit. This kind of relationship has paved the way for the development and rollout of new services.